Save the date! On May 24th 2012, in Pavillon Cambon Capucines (46 rue Cambon, 75001) will be held the first French Forum JUMP: Let’s dare to use all our talents! The JUMP Forum in Paris is a cross-company event dedicated to the professional lives of women. This single day event, in Paris and Brussels isRead more…

One result of the “infobesity” that characterizes today’s business environment is that it is more and more difficult—yet critical—to get people’s attention. According to Dan Roam, the solution to this communication challenge is to illustrate words with pictures! Even if you hate to draw, visual thinking can enable you to communicate more efficiently and convincingly.Read more…

Today’s “hacktivists” include both consumers and competitors, and no firm should neglect to use social media and their own power of influence to counter attempts to upset their business. What exactly are the forces currently stirring up the business environment? How can you both monitor and influence the information that circulates about your organization? InformationalRead more…

By Roland Reitter and Bernard Ramanantsoa, Economica, January 2012 What is trust? Why is it a strategic asset for companies now more than ever? How is trust built? How is it evaluated? Bernard Ramanantsoa and Roland Reitter, whose research has focused on the concept of corporate identity for the past several years, have just publishedRead more…